Story Reward
Turn Instagram engagement into walk-ins and new customers — automatically.
A merchant growth package by Restaurant Coach · restaurantcoach.in
Engagement doesn't walk through the door by itself
Story tags fade away
A guest tags you today. Tomorrow it's buried under a hundred other Stories — with nothing bringing them back.
Reels don't report footfall
An influencer's Reel earns comments and views, but nobody can tell you which of those commenters actually walked in.
Nothing links a like to a bill
Likes, follows and DMs live inside Instagram. Redemptions and revenue live at the counter. No system joins the two up.
One dashboard. Two ways Instagram turns into revenue.
Story Reward
Guests who already tagged you in a Story get an automatic reason to walk back in.
Comment Reward
Every commenter on an influencer's Reel becomes a tracked, first-time guest.
Same login. Same staff app. Same reward cards — merchants run both from one place.
Story Reward
When a guest tags your venue in an Instagram Story, they get an automatic reward the moment they walk back in — no coupons, no manual DMs, no spreadsheets.
Instant DM
A reward code and QR arrive in seconds — no one on your team has to do a thing.
Proof it stayed live
The reward is cancelled automatically if the Story is deleted before your set number of hours.
One scan to redeem
Staff confirm and redeem from their phone — no guest username ever shown on the floor.
Five steps, fully automatic
Guest tags your venue
In their Instagram Story — no app or sign-up needed.
A reward DM arrives instantly
A one-time code and QR land in their Instagram DMs within seconds.
The Story is verified before unlock
The reward only unlocks once the Story has stayed live for the hours you set.
Guest redeems in person
Staff scan the QR in the staff app — no guest username shown on the floor.
You see it in analytics
Redemption, staff member and revenue roll up automatically.
Rise Cafe by Sumosh
Free filter coffee
Unlocks in 12hShow this at the counter
Guest's phone
Comment Reward
An influencer's Reel carries a keyword. Everyone who comments it gets an automatic DM with a reward — turning views into tracked, first-time visits.
Works on any Reel
Any Reel you publish can carry the keyword — a paid collaborator helps, but isn't required.
No follow required
Open to every commenter by default, with an optional followers-only or minimum-followers gate.
Per-influencer ROI
See exactly what each influencer's Reel produced — comments, walk-ins and revenue against their fee.
One keyword, tracked to the till
An influencer's Reel goes live
Published by your venue, with the influencer invited as Collaborator.
The Reel carries one call to action
"Comment COFFEE and we'll DM you a trial offer."
Every keyword comment gets a DM
A private reply with a code and a link — automatic, within seconds.
Guest redeems in person
Same QR, same staff app — from "Comment" instead of a Story.
You get a per-influencer report
Comments → DMs → walk-ins → revenue → cost per walk-in.
Reel · @rise.cafe
COFFEE
Trial filter coffee
Code sentShow this at the counter
Guest's DMs
Built to stop the leaks generic tools miss
Generic DM / comment bots
- Can't tell if the Story was deleted
- No public or private account check
- No cap on repeat claims
- No record of who redeemed what
Story Reward
- Auto-cancels if the Story disappears early
- Optional public-account check at redemption
- One reward per guest, per campaign, by design
- Every redemption logged to a named staff PIN
We verify every reward came from a public Story that actually stayed up — a generic bot can't tell you that.
Every location, one login
- Owner and Manager roles, with a named PIN per staff member
- Add outlets under the same account as your group grows
- Every campaign, redemption and report in one place
- The same staff app at every counter — no extra login
Story Reward
From comment to cash, in one report
Comments & tags
DMs sent
Redeemed in-store
Revenue at the till
Cost per walk-in
Filter by date. Export to CSV. See it broken down per campaign or per influencer.
Built for any business Instagram can bring guests to
Cafes
QSR chains
Restaurants
Nightclubs & bars
Salons & spas
Any local business
In India or overseas — anywhere a guest can tag you or comment on a Reel.
Simple annual pricing, per Instagram handle
Story Reward and Comment Reward, both included at every tier. Priced by how many store locations share one Instagram handle.
Up to 3 stores · 1 handle
- ✓ Story Reward + Comment Reward
- ✓ Unlimited campaigns
- ✓ Staff app & QR redemption
- ✓ Dashboard & analytics
3–10 stores · 1 handle
- ✓ Story Reward + Comment Reward
- ✓ Unlimited campaigns
- ✓ Staff app & QR redemption
- ✓ Dashboard & analytics
10–25 locations · 1 handle
- ✓ Story Reward + Comment Reward
- ✓ Unlimited campaigns
- ✓ Staff app & QR redemption
- ✓ Dashboard & analytics
Need more locations or more than one Instagram handle? We'll put together a custom group rate.
Common questions
Do guests need to follow us to get a reward?
No — it's optional. Turn on followers-only, or set a minimum follower count, per campaign if you want to require it.
What stops someone posting a Story and deleting it in two minutes?
Nothing unlocks the reward until the Story has stayed live for the number of hours you set. Delete it early, and the reward is cancelled automatically.
Do we need an influencer budget to use Comment Reward?
No. Any Reel your venue publishes can carry the keyword — a paid collaborator helps reach, but isn't required to run a campaign.
A few more
Can our staff see who the guest is?
Only what's needed to confirm the reward at the counter — never a guest's Instagram username or profile, beyond what your public-account setting requires.
Do we need technical help to launch a campaign?
No. Campaigns are built from a simple form in the dashboard, and setup support is included in every plan.
What if we grow past 25 locations, or need more than one handle?
We'll put together a custom multi-handle or enterprise rate — just get in touch and we'll size it to your group.
Live in four steps
1
Connect Instagram
Link your venue's Instagram Business account — takes a couple of minutes.
2
Set your first offer
Pick the reward, the rules and the reward-card look, from the dashboard.
3
Launch the campaign
Story Reward starts working the moment the next guest tags you.
4
Redeem in-store
Staff scan the QR from day one. You watch the results roll in.
Setup and onboarding support is included — your team never has to touch code.
